Music Streaming Analytics — Can Artists Be Data-Driven?
6 min readMay 7, 2019
When I first received an invite to join Spotify back in 2009 it did more than just open up a library of on-demand music. I could finally discover new music without hitting a payment barrier.
It was a revolution for the way I enjoyed music and quickly replaced iTunes as my everyday music player. When Spotify began to monetise the platform I was more than happy to pay a…