Music Streaming Analytics — Can Artists Be Data-Driven?

Stephen Dawson
6 min readMay 7, 2019
Palace performing at the Hoxton Hall, London

When I first received an invite to join Spotify back in 2009 it did more than just open up a library of on-demand music. I could finally discover new music without hitting a payment barrier.

It was a revolution for the way I enjoyed music and quickly replaced iTunes as my everyday music player. When Spotify began to monetise the platform I was more than happy to pay a…

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